Complete rebrand including name change, brand strategy, designs, copywriting, workshops and working with Sir Quentin Blake.
When I was a kid, I fell in love with art by copying from my favourite and books. And the illustrations I copied most were from my Roald Dahl books – beautifully drawn by the amazing Quentin Blake.
My book about how the Totally Locally campaign I developed grew from small beginnings in my home-town, to become a much-loved brand recognised across the world – with no budget, no marketing and no sponsorship. It has flourished purely on word of mouth, collaboration and good people sharing ideas so that others may benefit. This